We’ve worked on several eCommerce projects for our clients, all with varying requirements and issues to solve.
- Integrated eCommerce – for a site like 12WBT, the eCommerce is integrated closely with the membership process, rather than living in a separate shop area.
- Segregated eCommerce – for other projects, like beautyheaven, the eCommerce elements need to have a separate shop area.
In addition to selling stuff, a client’s eCommerce project might involve other things like coupons, a points/rewards system, or API integration. It’s important to weigh up the benefits of building something new versus adapting a SAAS system, so often we’ll review and explore existing options before deciding on an eCommerce strategy that targets your business needs.
The perils of ecommerce. Objects may appear larger and better than they actually are
Ever bought something online that wasn't what you thought it was?