We’ve worked on several eCommerce projects for our clients, all with varying requirements and issues to solve.
- Integrated eCommerce – for a site like 12WBT, the eCommerce is integrated closely with the membership process, rather than living in a separate shop area.
- Segregated eCommerce – for other projects, like beautyheaven, the eCommerce elements need to have a separate shop area.
In addition to selling stuff, a client’s eCommerce project might involve other things like coupons, a points/rewards system, or API integration. It’s important to weigh up the benefits of building something new versus adapting a SAAS system, so often we’ll review and explore existing options before deciding on an eCommerce strategy that targets your business needs.
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