Essence of Asia
The Essence of Asia site sells high end tours to various amazing spots in Asia – from Tibet to Thailand. A key objective of this design was to emphasise the quality and depth of travel experience, rather than focus on price and options as favoured by other sites in this segment. Our extensive design and information architecture work on this project has resulted in a set of templates enabling the client to create individual pages with consistent architecture, navigation and content presentation. At the same time, each destination area has its own unique feel.
- One CMS interface controls similar sites for three different country sites.
- Each country site manager is also able to contribute localised content such as news and special offers.
- The CMS also integrates with a backend pricing system, to deliver live prices and hotel availability.
